What is Motion Graphics?

Reading Time: 3 minutes

Motion Graphics is a term we often use in our posts and our work. For those that are inside the industry, it can be easy to understand what we are talking about. But if you just arrived here, or are starting in the Motion Graphics world, you probably may have asked yourself once in a while what does Motion Graphics really means? Especially, when you see it referenced in different ways, like just Animation.

I’ll make things clearer for you now, so you can be on board with us for our following conversations.

From Static to Moving Designs

There was a time, before Motion Graphics existed, that Graphic Design pieces only worked in a flat and still format.

Motion Graphics, as a composed word, means Graphics in Movement. This is the simplest definition you can get. When we get the design knowledge and bring it to new mediums adding the time and space factor to it, we are talking about Motion Graphics. In a more simplistic way, almost everything that moves and that involves a graphic element is Motion Graphics.

First Appearances in Cinema

Motion Graphics follows the evolution of science and technology. Like Web Design, that was only possible with the development of the Internet, Motion Graphics was only possible due to the development of moving pictures, especially Cinema. 

Initially, you could find this kind of work as opening titles for movies. They were used in many different ways and explored to its maximum.

It was around the 1940s that Motion Graphics actually started through the experimental works from Oskar Fischinger and Norman McLaren. In the 1950s, amazing designers as Saul Bass, Maurice Binder and Pablo Ferro gave Motion Graphics a specular rise.

The films where those artists worked are – still today – a huge reference and inspiration to all Motion Graphics Designers. It represented a creative way to play with words and graphic elements that people have never seen before, and it was the entrance point for Motion Graphics further popularity, reaching not only the Cinema but also the Mainstream TV by that time.

Where we see it today

Like it was on the Cinema, since the technology advanced, Motion Graphics has reached the most important era of its existence so far. The amount of video content and screens we have nowadays is the perfect match for the growth of the field.

Internet, TV, Cinema, mobile apps, video games… all of them become alive through Motion Graphics. Every text, every graphic you see moving in any of those platforms and any media, is conceived by the Motion Designer work. As the technology grows, we will see a lot more space for Motion Designers to work.

Humans are attracted to movements. Not only that, we also learned and experienced that it’s essential to send the most effective message.

Motion Graphics vs Animation

For me, this is the most difficult thing to define. There’s not a scientific research of what is right and what is wrong in terms of how we should name what we do. From what I’ve read throughout the years, and what I’ve talked with other Designers I met in the industry, there’s basically a fine line that divides both of them and that most of the time is invisible.

As I explained above, Motion Graphics comes from the idea of Graphics (or Designs) in movement. Motion Graphics pieces contain design elements like shapes, typography, composition, etc. Especially on its origins, you can think about that as how to translate a print or any other static visual design work, and add movements to it.

Animation can be broader. It can englobe Motion Graphics itself, but also other styles, techniques, and purposes. Since Motion Graphics derives from the Design Field, it has more a preoccupation on the function of its piece, and how it can be effective for what the message is supposed to send. Animation, on the other hand, can also have a meaning like Motion Graphics, but it can also be more artistic and with an entertainment purpose only.

At MOWE, we don’t restrict ourselves inside Motion Graphics only. Even tough I’m a Motion Designer by nature and by formal education, I believe animation can be used for a much deeper meaning than just selling a product or a service. For me, animation is capable of sending deeper messages, and triggering emotions like no other media can do.

30 responses

  1. Hmm is anyone else experiencing problems with the images on this blog loading? I’m trying to find out if its a problem on my end or if it’s the blog. Any feed-back would be greatly appreciated.

  2. There are actually fantastic improvements on the style of this page, I truly like this. My website is regarding Arvind Pandit Kansas and now there are plenty of things to be done, I’m still a starter in internet site design. Be careful!

  3. I’m really interested to understand what site system you have been using? I’m having several minor security challenges with our latest site about download lucky patcher apk so I would like to find one thing far more risk-free. Have you got any recommendations?

  4. I’m truly loving the theme of your site. Do you come across any browser interface situations? A number of the site readers have complained regarding my lucky patcher for iphone website not operating appropriately in Internet Explorer but looks very good in Chrome. Do you have any kind of ideas to help correct that issue?

  5. I really enjoy your website and find almost all of your articles to be just what I’m interested in. Would you offer guest writers to write information for you? I wouldn’t mind producing a story regarding wireless intercom system or even on a lot of the things you’re writing about on this page. Cool website!

  6. I am really intrigued to understand what blog platform you are using? I am having some minor security difficulties with the most recent blog regarding instagram followers and likes and I’d love to find something more risk-free. Do you have any solutions?

  7. Our LGV (Large Goods Vehicle) HGV training is based in East London, and our LGV/ HGV courses are taught by qualified DVSA LGV & HGV trainers. LGV was formerly known as HGV, where it used to be referred to as HGV Class 2 (now called LGV Category C) and HGV class 1 (Now called LGV Category C+E).

  8. Hi there, you’re absolutely correct. I constantly go through your content closely. I’m likewise fascinated with accident lawyer, maybe you could write about that from time to time. Good bye!

  9. I’m really loving the design of your website. Do you ever face any kind of web browser interface situations? Quite a few of my own website audience have lamented about my push mower site not operating correctly in Explorer but seems fantastic in Opera. Have you got any suggestions to assist repair this issue?

  10. Hello I’m truly excited I discovered this blog, I basically found you by accident, when I was searching on Aol for where to watch movies online. Regardless I am here now and would really love to say cheers for a remarkable posting and the overall thrilling site (I also like the design), I do not have the time to go through it entirely at the minute though I have saved it and also added your RSS feeds, so once I have sufficient time I’ll be back to look over a lot more. Please do continue the awesome job.

  11. My brother recommended I would possibly like this web site. He was once totally right. This publish actually made my day. You can not believe just how much time I had spent for this information! Thank you!

  12. Hi there I am truly delighted I found your blog, I basically discovered you by accident, while I was researching on Yahoo for withdrawing bitcoin from blockchain. Nonetheless I’m here right now and would really like to say kudos for a remarkable write-up and the all-round entertaining site (I too love the theme/design), I don’t have the time to read it entirely at the moment but I have saved it and also included the RSS feed, so whenever I have plenty of time I will be returning to browse a lot more. Please do keep up the superb work.

  13. wonderful post, very informative. I ponder why the opposite specialists of this sector do not notice this. You must proceed your writing. I’m confident, you have a great readers’ base already!

  14. I was discussing with a buddy of mine about this info and regarding movies too. I do believe you made a lot of great points in this article, we’re looking forward to continue reading stuff from you.

  15. I felt great to read this and I feel you’re absolutely correct. Inform me if perhaps you’re thinking of porcelain veneers, this is my primary expertise. I really hope to see you in the near future, take care!

  16. I was speaking with a buddy of mine regarding this and about free movies too. I feel you made a few very good points in this article, we’re looking forward to find out more material from you.

Leave a Reply